Social Media Analytics for Beginners
Social media analytics report
A course by Beatrice Oppici , Marketing Digital Consultant
About the video: Social media analytics report
Overview
“Once we have the charts updated, it's time to analyze our data by creating a social media report.”
In this video lesson Beatrice Oppici addresses the topic: Social media analytics report, which is part of the Domestika online course: Social Media Analytics for Beginners. Learn how to interpret the metrics of your platforms and create strategies that drive your brand.
Partial transcription of the video
“In this lesson. we will compose an analytics report by analyzing the data from the charts on our dashboard. Let's begin the process now. Reports come in various forms. The key is ensuring our report aligns with our needs and analysis type. whether qualitative or quantitative. for valuable insights. type of objectives. or KPIs. Based on these needs. there are different types. depending on the type of analysis. whether it's qualitative or quantitative. in the sense that we can see the quality of the content or the quantity. for example. of the results. So. depending on that. it will be one ty...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Social Media Analytics for Beginners
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Category
Marketing & Business -
Areas
Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Social Media
Beatrice Oppici
A course by Beatrice Oppici
Beatrice Oppici, digital consultant specializing in social media, began her career in the world of art and events where she created unforgettable experiences for those who attended. Despite her love of art, she found her true calling in digital marketing, compelled by her passion for developing results-driven strategies where she mixes creativity and steady KPI analysis to continually optimize performance.
She currently coordinates the social media team at HABITANT delivering top recruitment, branding, and awareness results for clients across a range of industries, including telecommunications, energy, insurance, education, and consumer goods.
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- 13 lessons (2h 34m)
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