Social Media Analytics for Beginners

Beatrice Oppici, digital consultant specializing in social media, began her career in the world of art and events where she created unforgettable experiences for those who attended. Despite her love of art, she found her true calling in digital marketing, compelled by her passion for developing results-driven strategies where she mixes creativity and steady KPI analysis to continually optimize performance.

She currently coordinates the social media team at HABITANT delivering top recruitment, branding, and awareness results for clients across a range of industries, including telecommunications, energy, insurance, education, and consumer goods.