Lettering for Perfectionists
How to deliver the final file and tips
A course by Martina Flor , Lettering Artist
About the video: How to deliver the final file and tips
Overview
“In this lesson I will explain how to deliver the final file to the client. In addition, I will give some general tips to deal with clients and achieve loyalty.”
In this video lesson Martina Flor addresses the topic: How to deliver the final file and tips, which is part of the Domestika online course: Lettering for Perfectionists. Learn to enrich and add character to your lettering.
Partial transcription of the video
“When we deliver our final design to the client. it is crucial to ensure no details are lost in the file handling. I'll guide you on how to prepare the file for client delivery. ensuring accuracy and completeness. file to deliver to the client. We are in the final stretch. and as true professionals. we must deliver the files or artwork we've created properly. On one hand. it's essential to deliver this file in the way the art director requested. the way the art director instructed. ensuring he can work comfortably with the file. Additionally. it helps protect our work. Allowing designers unr...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Lettering for Perfectionists
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Category
Calligraphy & Typography -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Digital Lettering, Hand Lettering, Lettering
Martina Flor
A course by Martina Flor
Buenos Aires-born Martina Flor has been based in Berlin for several years, where she runs a custom lettering and typography studio working internationally for clients such as The Washington Post, Vanity Fair, Cosmopolitan, Harper Collins, Fontshop, Monotype, and Etsy, among others.
Martina is cofounder of the popular online battle "Lettering vs Calligraphy" and founder of "Letter Collections." When she's not drawing letters, she travels to present her work at conferences and universities. She is the author of the book The Golden Secrets of Lettering, originally published in German and later translated into English, Spanish, French, Portuguese, and Japanese.
She also teaches the Domestika lettering courses The Golden Secrets of Lettering and Lettering for Perfectionists, as well as Freelance: Keys and Tools to Find Success as Your Own Boss , in which she reveals the secrets to the self-employed essentials.
- 98% positive reviews (181)
- 4,111 students
- 12 lessons (2h 12m)
- 17 additional resources (5 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English, French, Italian, Portuguese
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Intermediate
- Unlimited access forever
Adobe Illustrator
Adobe Photoshop
