Marketing Strategy for Your First Online Store
SEO Positioning: Practical Workshop 1
A course by Jorge García Gómez , Digital Marketing Consultant
Joined June 2012
About the video: SEO Positioning: Practical Workshop 1
Overview
“Now that you know the basics of positioning in Google, we are going to apply them in practice. For that, you will carry out a study of keywords in which you will choose which are the keywords for which you want to position.”
In this video lesson Jorge García Gómez addresses the topic: SEO Positioning: Practical Workshop 1, which is part of the Domestika online course: Marketing Strategy for Your First Online Store. Launch your e-commerce step-by-step and reach your goals with a sustainable, scalable, and profitable strategy.
Partial transcription of the video
“SEO positioning: practical workshop Already seen the three steps to make an SEO strategy, let's put it into practice. The first step will be, with our case study, do a keyword study. Go for it. We will now see how we can start working SEO positioning of the online store once we have seen what the theoretical basis would be. The first thing to do is extract all the data related to how and how much people look for what we are offering. That is, in what way, what keywords put people in google search to find products like the ones we sell. And also, we will know how many people use those same k...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Marketing Strategy for Your First Online Store
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Category
Marketing & Business -
Areas
Digital Marketing, E-commerce, Growth Marketing, Marketing, Mobile Marketing, SEO, Social Media

Jorge García Gómez
A course by Jorge García Gómez
Jorge García is a marketing consultant and cofounder of Marketing Paradise, an online agency specializing on the design of e-commerce strategies. He has been helping online businesses of all sizes and sectors design cost-effective, scalable, and sustainable projects since 2006.
He has extensive experience in SEO positioning, PPC campaign management, and content planning for brands with a considerable online presence. His agency designs ambitious customer acquisition, conversion, and retention plans.
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