Marketing Strategy for Your First Online Store
Influences
A course by Jorge García Gómez , Digital Marketing Consultant
Joined June 2012
About the video: Influences
Overview
“To get to know us better, I share with you the influences and coincidences that have brought me to where I am today. From books that have marked me to a comic that has nothing to do with marketing (although in reality it does).”
In this video lesson Jorge García Gómez addresses the topic: Influences, which is part of the Domestika online course: Marketing Strategy for Your First Online Store. Launch your e-commerce step-by-step and reach your goals with a sustainable, scalable, and profitable strategy.
Partial transcription of the video
“Influences Now that you know me better, I want to tell you about the influences, books, people or moments that have conditioned me in my professional career. First I want to tell you and recommend a book that greatly changed my way of thinking, It's called "Anti-Fragile" and it's from Nassim Nicholas Taleb. It is not about marketing, but it can help you think very differently. The book has the thesis that it is important to have stressors in life, things that put you to the test and that make you stronger every time. Since I read this book my mind has changed when facing new challenges. Eve...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Marketing Strategy for Your First Online Store
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Category
Marketing & Business -
Areas
Digital Marketing, E-commerce, Growth Marketing, Marketing, Mobile Marketing, SEO, Social Media

Jorge García Gómez
A course by Jorge García Gómez
Jorge García is a marketing consultant and cofounder of Marketing Paradise, an online agency specializing on the design of e-commerce strategies. He has been helping online businesses of all sizes and sectors design cost-effective, scalable, and sustainable projects since 2006.
He has extensive experience in SEO positioning, PPC campaign management, and content planning for brands with a considerable online presence. His agency designs ambitious customer acquisition, conversion, and retention plans.
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