From Illustrations to Merchandise: Market Your Artwork
Finding Your Inspiration and Style
A course by Louise Lockhart , Illustrator and Business Owner
About the video: Finding Your Inspiration and Style
Overview
“In this lesson we will be looking at different ways to research in order to find your style.”
In this video lesson Louise Lockhart addresses the topic: Finding Your Inspiration and Style, which is part of the Domestika online course: From Illustrations to Merchandise: Market Your Artwork. Discover the design process behind building an identifiable brand and create products with your artwork to sell online.
Partial transcription of the video
“In this lesson, we will be looking at different ways to do research and to collect information in order to find your true style as an artist. you have to first do your research. So I will show you different ways to do research and collect information which in turn will help you to create a very strong style and to help you find your voice. I will show you the basics of how to design something to engage your audience at the same time staying true to your style as an artist. Anybody can create a product, put it online and hope that it will sell. but it's very crucial to understand where you f...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: From Illustrations to Merchandise: Market Your Artwork
-
Category
Illustration, Marketing & Business -
Software
Adobe Photoshop -
Areas
Business, Digital Illustration, Graphic Design, Marketing, Traditional illustration
Louise Lockhart
A course by Louise Lockhart
Louise Lockhart is an illustrator from the UK. After studying illustration at the Glasgow School of Art in 2009 and finding it difficult to find work, she decided to pave her own way as an illustrator. After a few years of travelling the world, she started The Printed Peanut in 2012, her online store where she sells products with her illustrations. Her products have attracted the attention of over 200K Instagram followers.
The Printed Peanut started out selling stationery items inspired by retro children’s books and vintage print ephemera. Following the brand’s success, she quickly expanded her product range to include everything from homeware, cards, toys, games and decorations. Louise has collaborated with clients such as Heal's, Casetify, Boden, Blue Q, Anthropologie, Design For Today, M&S and Liberty. Her work has also been featured in publications like Bibelot Magazine, The Independent, Chronicle Books, Ladybird Books, and Flow Magazine. She has also illustrated a series of children’s books including The Dictionary of Difficult Words, The Encyclopedia of Unbelievable Facts, and The Big Book of the UK.
- 97% positive reviews (461)
- 11,956 students
- 11 lessons (1h 36m)
- 19 additional resources (5 files)
- Online and at your own pace
- Available on the app
- Audio: English, Spanish (Latam), French, Italian, Portuguese, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
Adobe PhotoshopCategory
Areas
