Digital Branding: Develop Your Online Visual Identity
What Is Digital Marketing 2
A course by Óscar Eduardo Bejarano Cabrera , Graphic Designer
Joined July 2020
About the video: What Is Digital Marketing 2
Overview
“I will continue to explain everything you need to know about the digital ecosystem. In addition, I will show you the brand with which I will be working on the final project, it is a foundation whose name is Blessed Fruit and which has a program called cribs with love.”
In this video lesson Óscar Eduardo Bejarano Cabrera addresses the topic: What Is Digital Marketing 2, which is part of the Domestika online course: Digital Branding: Develop Your Online Visual Identity . Build an exemplary brand in the digital ecosystem and grow your business.
Partial transcription of the video
“What is the digital marketing SOCIAL MEDIA The main social network is Facebook. More than 2.45 billion active users in the world. 25% of users in the world are between 25 and 34 years old. 54% of the world's users are women. This is a super important point when creating strategies. 88% of the world's users access through a mobile device. Let's remember the micro-moments we saw earlier. Instagram. More than one billion active users in the world in a month. 71% of users in the world are under 35 years of age. We begin to realize something that begins to coincide, the age of the users. Another...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Digital Branding: Develop Your Online Visual Identity
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Category
Marketing & Business -
Areas
Brand Strategy, Branding & Identity, Communication, Creative Consulting, Digital Marketing, Marketing

Óscar Eduardo Bejarano Cabrera
A course by Óscar Eduardo Bejarano Cabrera
Óscar Bejarano is a trained graphic designer but has more than 20 years of experience as a creative advertiser working with different agencies and media outlets. Throughout his career, he has become an expert in digital strategies and marketing tactics and has used this knowledge to build solid brands and launch start-ups online.
Óscar worked as the digital director at Another Company where he collaborated with clients like Tiendeo, Mr Jeff, and Waze. He is also a CEIS mentor at the University of La Sabana in the digital branding and strategies department as well as the co-founder of the Fruto Bendito foundation and the Cunas con Amor program.
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- 11 lessons (1h 43m)
- 17 additional resources (3 files)
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- Audio: Spanish
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- Level: Beginner
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