Creating Your Own Fashion Brand
Sales channels
A course by Moisés Nieto , Fashion Designer
About the video: Sales channels
Overview
“Within the fashion market there are different channels or sales channels. We are going to go over the different types and help you identify which one can best suit your needs.”
In this video lesson Moisés Nieto addresses the topic: Sales channels, which is part of the Domestika online course: Creating Your Own Fashion Brand. Learn the essential steps to starting, defining, and launching your own clothing or accessories brand.
Partial transcription of the video
“Sales Channels In this lesson, I'll talk about all the sales channels that exist in the fashion world and I'll help you analyze which fits your product best. Let's get to it. When we say brick and mortar store, it's a store where products are sold. You can have a store on the street to depict your brand's universe. There are benefits to having a physical store. It positions you as a brand, you stand out, and you know your consumers' opinions on the spot. Every designer dreams of having their own exclusive space. The bad side is that you need a hefty investment for personnel, rent and expens...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creating Your Own Fashion Brand
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Category
Fashion, Marketing & Business -
Software
Adobe Photoshop -
Areas
Accessory Design, Communication, Fashion Design, Marketing

Moisés Nieto
A course by Moisés Nieto
Moisés Nieto is a designer and creator of his own women's fashion brand. He studied at IED, Madrid. In addition to working for national designers such as Antonio Alvarado and companies like Bimba y Lola, he worked in Milan for the Valentino group, thanks to a scholarship he got from Vogue to Italia.
Since 2010, his brand has been awarded by Vogue Spain, L'Oréal Paris, and the National Fashion Award in 2016. In addition, he has collaborated with other brands such as Eastpak, Ebay, El Corte Inglés, and Pandora, among others.
He has also worked as a teacher at universities such as IED Madrid and Carlos III University, and directs the men's fashion brand DOS STUDIO, created with the architect Valerio Canals under the concept of sustainable fashion and upcycling.
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