Creating Your Own Fashion Brand
The market price and that of your clothes
A course by Moisés Nieto , Fashion Designer
About the video: The market price and that of your clothes
Overview
“Now I am going to tell you how to price a product. To do this, first of all, we have to calculate the fixed expenses that the company may have and the variable expenses that must be faced during a whole year.”
In this video lesson Moisés Nieto addresses the topic: The market price and that of your clothes, which is part of the Domestika online course: Creating Your Own Fashion Brand. Learn the essential steps to starting, defining, and launching your own clothing or accessories brand.
Partial transcription of the video
“Pricing your Pieces In this lesson, I'll teach you to price your product. To do so, we have to analyze your fixed costs, variables and some important aspects to place our product in the market. Let's get to it. Let's see the difference between fixed and variable costs. It's very simple. Fixed are those we pay every month during the year: electricity, water... The variable ones are those that change due to the volume of production, like fabric, materials, production, etc. We add all expenses in a month and we multiply by twelve. For example, studio costs, electricity and water, Internet, our...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creating Your Own Fashion Brand
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Category
Fashion, Marketing & Business -
Software
Adobe Photoshop -
Areas
Accessory Design, Communication, Fashion Design, Marketing

Moisés Nieto
A course by Moisés Nieto
Moisés Nieto is a designer and creator of his own women's fashion brand. He studied at IED, Madrid. In addition to working for national designers such as Antonio Alvarado and companies like Bimba y Lola, he worked in Milan for the Valentino group, thanks to a scholarship he got from Vogue to Italia.
Since 2010, his brand has been awarded by Vogue Spain, L'Oréal Paris, and the National Fashion Award in 2016. In addition, he has collaborated with other brands such as Eastpak, Ebay, El Corte Inglés, and Pandora, among others.
He has also worked as a teacher at universities such as IED Madrid and Carlos III University, and directs the men's fashion brand DOS STUDIO, created with the architect Valerio Canals under the concept of sustainable fashion and upcycling.
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