Applying Creativity to Architectural Projects
How to react quickly with the customer
A course by PLUTARCO. , Architecture and design studio
About the video: How to react quickly with the customer
Overview
“At a very early stage of the project, it is very important to react quickly with the customer. Knowing existing examples where it is very easy to understand how a reference has been applied to a space will help us to reinforce our ideas and the importance of incorporating references in your projects.”
In this video lesson PLUTARCO. addresses the topic: How to react quickly with the customer, which is part of the Domestika online course: Applying Creativity to Architectural Projects. Learn how to generate a concept from references and create added value by incorporating storytelling.
Partial transcription of the video
“HOW TO REACT QUICKLY WITH THE CUSTOMER In previous lessons we have seen that it is important be able to react quickly with a customer. This will help us to defend and to make visible that we are experts in the field. Now we will tell you some examples of how we can do that. First of all, we have to look for similar projects. We know that we place a lot of emphasis on this, but it will help us to understand how a program can mutate depending on the culture. How a city can live a project in a way and how another transforms it from another. What we really want here is to be experts and to be a...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Applying Creativity to Architectural Projects
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Category
Architecture & Spaces -
Areas
Architecture, ArchVIZ, Creativity
PLUTARCO.
A course by PLUTARCO.
Plutarco is an architecture and design studio located in Madrid, founded by Ana Arana and Enrique Ventosa. They specialize in architecture, interiors, product design, exhibition spaces, and more.
They began in 2015 doing product design, which they have exhibited at the Salone del Mobile, in its 2015, 2016, and 2017 editions, ICFF in New York in 2016, and at the Madrid Design Festival 2018, 2019, and 2020.
Since 2017, they have also been working in architecture and have mainly refurbished homes, restaurants, offices, and cultural and exhibition centers.
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- 19 lessons (1h 52m)
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- Level: Beginner
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