Applying Creativity to Architectural Projects
The order and the client
A course by PLUTARCO. , Architecture and design studio
About the video: The order and the client
Overview
“Knowing the client's intentions well will help us understand what their philosophy is and how we can focus the proposal well. For this, it is essential to do a previous search for similar projects and understand how they work.”
In this video lesson PLUTARCO. addresses the topic: The order and the client, which is part of the Domestika online course: Applying Creativity to Architectural Projects. Learn how to generate a concept from references and create added value by incorporating storytelling.
Partial transcription of the video
“THE ORDER AND THE CUSTOMER At this point, we begin the conceptual part of the project. Before starting, we believe that it is important to talk to the client, feeling your idea and how you would like to approach the project. This will help us start a preliminary search which is always super fruitful. We recommend, in our case, since we will tackle a complex project, with a disparate program, where an art gallery coexists, a "coworking" of creative people, rooms for rent, an architecture studio, that we start a search, either virtual, of similar examples, or also physically, in books. When w...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Applying Creativity to Architectural Projects
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Category
Architecture & Spaces -
Areas
Architecture, ArchVIZ, Creativity

PLUTARCO.
A course by PLUTARCO.
Plutarco is an architecture and design studio located in Madrid, founded by Ana Arana and Enrique Ventosa. They specialize in architecture, interiors, product design, exhibition spaces, and more.
They began in 2015 doing product design, which they have exhibited at the Salone del Mobile, in its 2015, 2016, and 2017 editions, ICFF in New York in 2016, and at the Madrid Design Festival 2018, 2019, and 2020.
Since 2017, they have also been working in architecture and have mainly refurbished homes, restaurants, offices, and cultural and exhibition centers.
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