Applying Creativity to Architectural Projects
Passive research
A course by PLUTARCO. , Architecture and design studio
About the video: Passive research
Overview
“In this lesson, we will learn the importance of being able to do two things at the same time. The more we train our mind, the better we can detect and store references that will be useful later.”
In this video lesson PLUTARCO. addresses the topic: Passive research, which is part of the Domestika online course: Applying Creativity to Architectural Projects. Learn how to generate a concept from references and create added value by incorporating storytelling.
Partial transcription of the video
“PASSIVE INVESTIGATION Now we will learn the importance of being able to do two things at the same time. The more we understand the mind, the easier it will be to detect things that may be useful later. This part is the most complicated, we must train ourselves to do two things at the same time, take an action and be alert to what is happening around you. It's like being a computer and in the background you will render an image. Although it is important to disconnect, a creative always works. Maybe you have dinner in a restaurant with friends and you notice a detail that has the table leg to...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Applying Creativity to Architectural Projects
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Category
Architecture & Spaces -
Areas
Architecture, ArchVIZ, Creativity
PLUTARCO.
A course by PLUTARCO.
Plutarco is an architecture and design studio located in Madrid, founded by Ana Arana and Enrique Ventosa. They specialize in architecture, interiors, product design, exhibition spaces, and more.
They began in 2015 doing product design, which they have exhibited at the Salone del Mobile, in its 2015, 2016, and 2017 editions, ICFF in New York in 2016, and at the Madrid Design Festival 2018, 2019, and 2020.
Since 2017, they have also been working in architecture and have mainly refurbished homes, restaurants, offices, and cultural and exhibition centers.
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- 19 lessons (1h 52m)
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- Audio: Spanish
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- Level: Beginner
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