Applying Creativity to Architectural Projects

How to know which references are suitable for each type of project

A course by PLUTARCO. , Architecture and design studio

Architecture and design studio. Madrid, Spain.
Joined March 2020
94% positive reviews (86)
1,979 students
Audio: Spanish
Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian

About the video: How to know which references are suitable for each type of project

Overview

“We live in a world in which we receive many visual stimuli, but we must know how to detect which ones best reinforce our project. We will learn to differentiate between trends that have an expiration date and timeless references.”

In this video lesson PLUTARCO. addresses the topic: How to know which references are suitable for each type of project, which is part of the Domestika online course: Applying Creativity to Architectural Projects. Learn how to generate a concept from references and create added value by incorporating storytelling.

Partial transcription of the video

“HOW TO KNOW WHAT THEY ARE THE RIGHT REFERENTS FOR EACH PROJECT Know our project well and take into account the temporality will help our concept not be based solely on a trend and it will be out of date very soon. Although, if our project will have a short duration, as it can be two days or even hours, it is safe to bet on a trend. This is safe to be able to apply it in a "packaging", or at the "stand" of a fair. In something that will be fleeting, it is good to attract attention with something purely trendy so that we can attract the client's vision. On the other hand, we must take into ac...”

This transcript is automatically generated, so it may contain mistakes.


Course summary for: Applying Creativity to Architectural Projects

  • Level: Beginner
  • 94% positive reviews (86)
  • 1979 students
  • 5 units
  • 19 lessons (1h 52m)
  • 9 downloads
  • Category

    Architecture & Spaces
  • Areas

    Architecture, ArchVIZ, Creativity

PLUTARCO.

PLUTARCO.
A course by PLUTARCO.

Teacher Plus
Architecture and design studio

Plutarco is an architecture and design studio located in Madrid, founded by Ana Arana and Enrique Ventosa. They specialize in architecture, interiors, product design, exhibition spaces, and more.

They began in 2015 doing product design, which they have exhibited at the Salone del Mobile, in its 2015, 2016, and 2017 editions, ICFF in New York in 2016, and at the Madrid Design Festival 2018, 2019, and 2020.

Since 2017, they have also been working in architecture and have mainly refurbished homes, restaurants, offices, and cultural and exhibition centers.


  • 94% positive reviews (86)
  • 1,979 students
  • 19 lessons (1h 52m)
  • 12 additional resources (9 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
  • Level: Beginner
  • Unlimited access forever

Areas

Applying Creativity to Architectural Projects. Architecture, and Spaces course by PLUTARCO.

Applying Creativity to Architectural Projects

A course by PLUTARCO.
Architecture and design studio. Madrid, Spain.
Joined March 2020
  • 94% positive reviews (86)
  • 1,979 students