Best seller

Typography and Branding: Design an Iconic Logo

Basic principles

A course by Quique Ollervides , Graphic Designer

Learn to conceptualize and design a logo from scratch

Best seller English, Spanish
97% positive reviews (899)
23133 students

About the video: Basic principles

Overview

“In this lesson you will know the correct way to vectorize, place nodes and handle cranks to better control your strokes. ”

In this video lesson Quique Ollervides addresses the topic: Basic principles, which is part of the Domestika online course: Typography and Branding: Design an Iconic Logo. Learn to conceptualize and design a logo from scratch.

Partial transcription of the video

“Basic principles Hello! Now let's see the basic principles to vectorize our sketches that we made by hand. We will prepare the file to have fundamentals on which we will work later. Let's do it. Before you start making the vector stroke of the sketches we made, let's quickly review what should be the most suitable way to just draw any object, call yourself an illustration or call yourself an icon or a typographic character in a vector way. These are a series of very simple rules, very basic to get our stroke is resolved in the best possible way. Let's start then by bringing an image what wi...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Typography and Branding: Design an Iconic Logo

Level: Intermediate
97% positive reviews (899)
23133 students
8 units
26 lessons (5h 3m)
10 downloads

Category
Calligraphy & Typography, Design
Software
Adobe Illustrator, Adobe Photoshop
Areas
Branding & Identity, Design, Graphic Design, Logo Design

Quique Ollervides

A course by Quique Ollervides

Teacher Plus

Graphic Designer

Quique Ollervides is a Mexican graphic designer specialized in typography design, branding, and corporate-identity development. His professional work spans a wide range of projects in music, entertainment, and culture, as well as collaborations with top commercial brands.

Throughout his career, he has designed a variety of brand identities, album covers, concert posters, and fonts for both personal and commercial use.

Some of his clients include Google, Apple, MTVLA, Cartoon Network, Nike, Coca-Cola, Sony Music, EMI, and Warner. He has also worked for bands such as Tame Impala, Queens of the Stone Age, Phoenix, and Molotov, in addition to festivals like Coachella, SXSW, and Cumbre Tajín.

Between 1996 and 2010, Quique cofounded and ran Hula+Hula, an internationally renowned studio known for its expertise in music, comedy, and color, as well as its passion for handcrafted artwork.

From 2006 to 2010, he cofounded and codirected KONG, one of the most important design stores in Mexico, which also doubled as an art, design, and illustration gallery. There, he organized and curated a number of artistic exhibitions both nationally and internationally.

Quique Ollervides has also taught typography and design courses at various universities, and his work has been featured in numerous books, magazines, and blogs.

English, Spanish