Instagram Strategy for Business Growth
Making Meaningful Connections (On and Offline)
A course by Dot Lung , Social Media Expert
About the video: Making Meaningful Connections (On and Offline)
Overview
“It’s called social networking for a reason. So use IG to network, and make friends, and build real meaningful connections with people on AND offline. If you want to grow your business create more meaningful connections that lead to more business opportunities.”
In this video lesson Dot Lung addresses the topic: Making Meaningful Connections (On and Offline), which is part of the Domestika online course: Instagram Strategy for Business Growth. Learn a proven method to generate brand awareness and build meaningful relationships with your audience.
Partial transcription of the video
“BACK TO BASICS MAKING MEANINGFUL CONNECTIONS Social media is called social media for a reason. You have to be social. A way to really create meaningful connections is through networking. You should be using Instagram as a networking platform just as you would go out to a networking event or maybe a party. Use it as a place to have conversations and have dialogue with people that are in your same community, in your same niche, and really reach out and engage with other people. It's all about making human-to-human connections. This is the only purpose of social media. The more you're able to ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Instagram Strategy for Business Growth
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Category
Marketing & Business -
Areas
Brand Strategy, Communication, Content Marketing, Digital Marketing, Instagram, Instagram Marketing, Marketing, Social Media

Dot Lung
A course by Dot Lung
Dot Lung is a Los Angeles native that has travelled the world working on different social media campaigns. Her career began in 2011 when she took on the role of Social Media Manager for OFFF Festival in Barcelona. During her time there, she built a strong online following that led her to work with industry giants such as Facebook, Wix, Motionographer, and more.
Dot is short for Dorothy, and Lung is Mandarin for dragons. Taking on the moniker of Mother of Dragons, she has helped her clients build social media empires. She has been featured in Vanity Fair Italy and spoke at Digital Design Days in Geneva’s University of Art and Design.
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- 21 lessons (1h 23m)
- 17 additional resources (11 files)
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- Audio: English
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- Level: Beginner
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