Typography Customization for Logo Design

Auxiliary Elements

A course by Monotypo Studio , Graphic designer

99% positive reviews (253)

5,593 students

Audio: Spanish, English

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About the video: Auxiliary Elements

Overview

“We will see how to apply some auxiliary elements, such as illustrations or vectors, to give personality to our brand, through the different supports in which it will have a presence. ”

In this video lesson Monotypo Studio addresses the topic: Auxiliary Elements, which is part of the Domestika online course: Typography Customization for Logo Design. Learn the process to modify typographies and give shape to a unique brand identity.

Partial transcription of the video

“Auxiliary Elements Vectorization and digitization process completed and having finished the documentation process, we have the basic information to be able to structure the auxiliary elements that will help us visually enrich our brand. In this case, illustrations, graphics, calligraphic elements, textures, and colors, as well as stamps, that can help us to create a unique dynamic brand, and that it is not only our stationery with the logo stamped on it. Let us begin. As we had taken up, we used as a reference kanji typographic characters and Japanese calligraphy made with brushes. We also ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Typography Customization for Logo Design

Level: Beginner
99% positive reviews (253)
5593 students
5 units
17 lessons (2h 14m)
6 downloads

Category
Calligraphy & Typography, Design
Software
Adobe Illustrator, Adobe Photoshop
Areas
Branding & Identity, Graphic Design, Logo Design, Typography, Typography Design

Monotypo Studio

A course by Monotypo Studio

Teacher Plus

Graphic designer

Daniel Barba López is a graphic designer by profession, specializing in corporate identity design and branding. He graduated from the University of Guadalajara, Mexico, and furthered his studies in the Facultad de Estudios Superiores Acatlán UNAM, Mexico.

As the director of Monotypo Studio, he leads a dedicated team that offers graphic solutions and creates integral communication resources for brands, bringing both vision and personality to the brands they work with. This can range from adding small details to a logo to proposing distinctive finishes for print, packaging, and other branded applications.

He has over 8 years of experience in working with brands and companies from around the world, such as VANS and Sony Music, and has worked on projects in the United States, Canada, France, the United Kingdom, and Saudi Arabia.