Character Design for Brands in Procreate
What will we do in the course?
A course by Jesús Félix-Díaz , 2D illustrator, designer and animator
About the video: What will we do in the course?
Overview
“The world of character design is infinite and incredible, keep in mind that everything is already done and the mission of us, as future illustrators, is to study and start building from references. In this lesson, I will talk to you about what the course is about and later I will share my experiences, tricks and hobbies when creating, you will see that there are several styles but each one is a world, in this course, I will share mine! ”
In this video lesson Jesús Félix-Díaz addresses the topic: What will we do in the course?, which is part of the Domestika online course: Character Design for Brands in Procreate. Build a character from scratch and create a model sheet to apply it to a product.
Partial transcription of the video
“What will we do in the course? The world of character design is endless. Remember that everything is done. Our mission as illustrators is to build characters from references. With the help of the iPad and the Procreate we will begin to draw step by step. Tools and processes are very intuitive and this will help us to bring out the characters that we have in mind. The final project will consist of creating a character. Imagine that a video game or a publisher They ask you to create their character and their antagonist. I will teach you to use the tools and processes, and how and when to use ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Character Design for Brands in Procreate
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Category
Illustration -
Software
Procreate -
Areas
Character Design, Digital Illustration, Traditional illustration

Jesús Félix-Díaz
A course by Jesús Félix-Díaz
Jesús Félix-Díaz –more commonly known as Poloverde– is an illustrator and character designer. Throughout his career, he has worked for advertising agencies and various companies, as well as having created the first illustration school in Peru.
Poloverde is passionate about character design and popular culture; the masks of different cultures especially inspire him with their fusion of colors, peculiarities, and various elements. He is also fascinated by apes. His illustrations are defined by the use of bright colors and the creation of characters that are full of personality and dynamism.
He has worked for clients such as Noxhassen, Milo, Asus, Inca Kola, and the World Bank.
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