5 Essential Courses on Growth Marketing for Creatives

Learn to optimize your digital content and discover how to attract users who are interested in your products and services

To increase your number of followers on social media and optimize your content on the internet, we need to get to grips with the latest marketing trends and keep up to date with the best ways to grow your business online. This is where growth marketing comes in–an essential discipline for creatives that encompasses different techniques that you can learn by enrolling onto the following courses:

Google Ads and Facebook Ads from Scratch, a course by Arantxa & Guille

When it comes to optimizing content and achieving a good ranking, Google has forever been the king of the jungle, while Facebook has ruled social media. In this course, Arantxa Beltrán and Guillermo Medina will show you how to squeeze as much potential out of each platform as possible for your ideas to stand out. This will help your target market find your business as a result of their searches.

Communication Strategy for Social Media, a course by Núria Mañé

As well as optimizing your content, it’s important to familiarize yourself with the codes of communication used by each social network. On Twitter, we do not speak the same languages as we do on Facebook. On Instagram, we do not communicate in the same way that we would on LinkedIn. Communication consultant and social media strategist Núria Mañé speaks each social media language fluently, and in this course, she will teach you to do the same.

Basic Principles of SEO, a course by Natzir Turrado

Using the right words and the right quantity of words is of the utmost importance when it comes to describing your product or service. Search engines such as Google scan texts and other elements on the page while studying the behavior of their users to work out the relevance of your web page and rank it in their search results. SEO (Search Engine Optimization) expert Natzir Turrado explains all you need to know to optimize your page and organically ensure that it gets well ranked by Google.

Development of a Digital Media Plan, a course by Foncho Ramírez-Corzo

Besides organic optimization, search engines and social media present us with the option of paying for our content to reach potential customers and users. Foncho Ramírez-Corzo has spent years perfecting how brands can reach their target market and, in this course, he will explain how to create a media plan so that you can take advantage of the paid options offered by Google Ads and social media platforms.

Inbound Marketing Basic Concepts, a course by Lucas García

We are bombarded by so much content that a product needs to stand out and grab a user’s attention. Inbound Marketing appeared in response to a saturated market and unoriginal strategies and quickly became a success. In this course, Lucas García will show you how to apply it so that you can reach more people from your target market.

At Domestika, you’ll find a variety of online courses for growth marketing that will help you optimize your brand, product, or service online.

English version by @eloiseedgington.

You may also like:

–What Is Inbound Marketing?
–What Is Facebook Business Manager and What Advantages Does It Offer
–5 Personal Branding Courses to Boost Your Brand Online