Specialization in Graphic Design and Visual Communication

Overview

“Let's talk about exalted color, the second variable of denotative color. This color, although still iconic, is exaggerated through greater saturation, achieving more vivid, intense and attractive shades than naturalistic color.”

In this video lesson Domestika addresses the topic: Expressionist color, which is part of the Domestika online course: Specialization in Graphic Design and Visual Communication. Master's in Graphic Design: Master color, composition, and visual perception to create impactful and coherent visual identities..

Partial transcription of the video

“In this lesson, we are going to present to you the expressionist aspect of color, which introduces a form of dramatization through the use of color. We will explain. Expressionist evokes the expression of emotions versus the accurate portrayal of reality. This term is linked to the early 20th-century artistic and literary movement known for its strong emotional expression and sensory experiences. In our exploration of color within graphic design, this term indicates a notable chromatic alteration that may involve tone variations. Saturation and even luminosity. If the exalted color exaggera...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Specialization in Graphic Design and Visual Communication

• Level: Beginner
• 99% positive reviews (390)
• 33205 students
• 7 units
• 104 lessons (18h 12m)
• 53 downloads

• Category

  Design

• Areas

  Branding & Identity, Color Theory, Design, Design Management, Digital Design, Editorial Design, Graphic Design, Logo Design, Typography, Typography Design