Storytelling Strategy for Social Media
Influences
A course by Ignacio de los Reyes , Digital Content Specialist
About the video: Influences
Overview
“Here I will share with you about the people I have learned from and often follow to stay updated on the constant changes in social media and content trends.”
In this video lesson Ignacio de los Reyes addresses the topic: Influences , which is part of the Domestika online course: Storytelling Strategy for Social Media. Learn to effectively share content to build a loyal community for your brand and reach your business goals.
Partial transcription of the video
“influences In this lesson I will share some and some authors or brands What do I use as a reference to keep myself updated? or that have inspired me in the way of working. I want to start with the BBC, the place where I worked for about seven years. There my job was to tell local stories for a global audience. It was there that I learned the challenge of telling stories. to audiences around the world, deeply diverse, whose content consumption habits were changing every day. It is a brand with 100 years of history who has understood very well the importance of adapting your story according t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Storytelling Strategy for Social Media
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Marketing, Social Media, Storytelling

Ignacio de los Reyes
A course by Ignacio de los Reyes
The mission of Ignacio de los Reyes, consultant and expert in digital content, is to help brands, media, and organizations to better tell their stories and build online communities. Ignacio designs digital strategies to establish the best goals, ways to measure success, and business objectives to achieve effective campaigns. In addition, he has supported organizations such as UNICEF in their development of new digital content. He also teaches classes, workshops, and conferences on digital storytelling.
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- 14 lessons (2h 33m)
- 27 additional resources (6 files)
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- Audio: Spanish
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- Level: Beginner
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