Google, Facebook, and Insta Ads for Business
Best Practices 2
A course by Welcome Tomorrow , Entrepreneurs
About the video: Best Practices 2
Overview
“We'll continue to teach you what best practices are and how to use them to improve your campaign.”
In this video lesson Welcome Tomorrow addresses the topic: Best Practices 2, which is part of the Domestika online course: Google, Facebook, and Insta Ads for Business. Grow your online business and boost your acquisition campaigns with the experience of two former Google and Facebook employees.
Partial transcription of the video
“Third major point: Define the text of your ads. Here. for example. in this brand campaign. ad group and we have an ad departing from the brand. Here. we see that different elements were added. in terms of titles. You can also see the descriptions. which are slightly longer. How we define our titles and descriptions As previously mentioned. there are two primary aspects to focus on. Firstly. incorporate the keywords from your campaign. Secondly. utilize what we refer to as calls to action. which are designed to prompt and encourage the audience to take specific actions. for example. explore ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Google, Facebook, and Insta Ads for Business
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Category
Marketing & Business -
Areas
Digital Marketing, Growth Marketing, Instagram Marketing, Marketing, Social Media
Welcome Tomorrow
A course by Welcome Tomorrow
Maxime and Étienne are two entrepreneurs with a passion for the digital world. At 16, Maxime had already created his first e-commerce company and, at 20, Étienne founded a digital consulting firm within his business school. Having worked for Facebook and Google, they both have a deep understanding of online platforms.
Throughout their careers, they have collaborated with prestigious brands such as Samsung, Decathlon, Leroy Merlin, and Zara. Nowadays, as the heads of Welcome Tomorrow, they share their knowledge to help small and medium-sized businesses, like Oxbow and AnaShaf, to grow online.
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- 16,435 students
- 20 lessons (3h 39m)
- 15 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: French, English, Italian, Portuguese
- French · Spanish · English · Portuguese · German · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
