Google, Facebook, and Insta Ads for Business
Other types of campaigns
A course by Welcome Tomorrow , Entrepreneurs
About the video: Other types of campaigns
Overview
“In this lesson, you'll see all the types of campaigns that Google Ads offers, the goals you can achieve with them, and how they're delivered. ”
In this video lesson Welcome Tomorrow addresses the topic: Other types of campaigns, which is part of the Domestika online course: Google, Facebook, and Insta Ads for Business. Grow your online business and boost your acquisition campaigns with the experience of two former Google and Facebook employees.
Partial transcription of the video
“Other types of campaigns We saw together how to create a campaign on the search network, which corresponds to the objectives of AnaShaf. But there are many other types. Each campaign will meet different objectives by following the funnel or conversion funnel that we talked about. On Google Ads, campaigns run on seven properties which are domains that belong to Google, plus a partner network. All seven properties are the Google Search property. This is what happens when you do a search on www.google.fr or www.google.com. It's the Google everyone knows. We will then have the Discover property...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Google, Facebook, and Insta Ads for Business
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Category
Marketing & Business -
Areas
Digital Marketing, Growth Marketing, Instagram Marketing, Marketing, Social Media
Welcome Tomorrow
A course by Welcome Tomorrow
Maxime and Étienne are two entrepreneurs with a passion for the digital world. At 16, Maxime had already created his first e-commerce company and, at 20, Étienne founded a digital consulting firm within his business school. Having worked for Facebook and Google, they both have a deep understanding of online platforms.
Throughout their careers, they have collaborated with prestigious brands such as Samsung, Decathlon, Leroy Merlin, and Zara. Nowadays, as the heads of Welcome Tomorrow, they share their knowledge to help small and medium-sized businesses, like Oxbow and AnaShaf, to grow online.
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