Variable Logo Design (Inspired by Popular Culture)
Of those referring to a digital identity 2
A course by bastardatype , Design Studio
About the video: Of those referring to a digital identity 2
Overview
“We will end this lesson by talking about the key points of typographic metrics and readability. ”
In this video lesson bastardatype addresses the topic: Of those referring to a digital identity 2, which is part of the Domestika online course: Variable Logo Design (Inspired by Popular Culture). Discover the most effective techniques for designing unique and attractive variable logos.
Partial transcription of the video
“Now, we already have a simple letter, but we must create one that has this round segment. Here, if they go to this font tab, see the summary of all the typography or everything we carry. We can actually pick two letters with Shift and open them with Command T and we can enter this same visualization. There's something we talked about in the typography lesson modular or the modules with which a typography is built and that helps us logical base to copy these elements. We can with a sustained click copy these nodes, move to the second letter and paste them. Since the left stem of the R is so ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Variable Logo Design (Inspired by Popular Culture)
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Category
Calligraphy & Typography -
Software
Adobe After Effects, Adobe Illustrator, Glyphs -
Areas
Digital Lettering, Lettering, Typography, Typography Design

bastardatype
A course by bastardatype
Sebastian Seb de la Hoz and Jason Yei Guzmán are the talented designers of the Bastarda Type studio. Passionate about type design, they are dedicated to creating custom fonts, number signs and logos that reflect the essence and values of brands. Their approach is based on the combination of formality and experimentation, which allows them to develop unique and attractive projects.
With extensive experience in the field of design, Sebastián and Jason have worked with renowned clients such as HBO, Mario Hernández and the National Library of Colombia, as well as leading studios such as S&Co, LIP and Aluzian. His inspiration comes from music, hip hop and jazz culture, as well as objects from the past and casual hand-drawn graphics.
Through their participation in this course, Sebastian and Jason share their knowledge and passion for type design, giving you the tools and techniques you need to create stunning logos. Get ready to discover new letterforms and learn how to connect emotionally with your audience through logo design.
- 345 students
- 16 lessons (3h 18m)
- 21 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever