Variable Logo Design (Inspired by Popular Culture)
influences
A course by bastardatype , Design Studio
About the video: influences
Overview
“Now you are going to see some artists or characters that inspire us or rather that feed the desire to create letters and draw vectors.”
In this video lesson bastardatype addresses the topic: influences, which is part of the Domestika online course: Variable Logo Design (Inspired by Popular Culture). Discover the most effective techniques for designing unique and attractive variable logos.
Partial transcription of the video
“In this lesson, we are going to talk about some of our closest influences. We start this list with Issy Zanabria, that without knowing it, we had it all the time in our houses and we greatly admired their work before they were designers. Issy Zanabria, or better known as Mr. Salsa, he was born in Puerto Rico and is an artist from the era of artists. But from a very young age he moved to New York. Master of ceremony, designer, art director of one of the most important Latin music labels in New York. He is the founder of Latin New York magazine, that focused on the dissemination of music Lati...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Variable Logo Design (Inspired by Popular Culture)
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Category
Calligraphy & Typography -
Software
Adobe After Effects, Adobe Illustrator, Glyphs -
Areas
Digital Lettering, Lettering, Typography, Typography Design

bastardatype
A course by bastardatype
Sebastian Seb de la Hoz and Jason Yei Guzmán are the talented designers of the Bastarda Type studio. Passionate about type design, they are dedicated to creating custom fonts, number signs and logos that reflect the essence and values of brands. Their approach is based on the combination of formality and experimentation, which allows them to develop unique and attractive projects.
With extensive experience in the field of design, Sebastián and Jason have worked with renowned clients such as HBO, Mario Hernández and the National Library of Colombia, as well as leading studios such as S&Co, LIP and Aluzian. His inspiration comes from music, hip hop and jazz culture, as well as objects from the past and casual hand-drawn graphics.
Through their participation in this course, Sebastian and Jason share their knowledge and passion for type design, giving you the tools and techniques you need to create stunning logos. Get ready to discover new letterforms and learn how to connect emotionally with your audience through logo design.
- 345 students
- 16 lessons (3h 18m)
- 21 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever