Product Management 101: From Idea to Launch
Evolving vs. Transitioning vs. Sunsetting
A course by Victor Niharra , Product Manager
About the video: Evolving vs. Transitioning vs. Sunsetting
Overview
“A product's evolution is a cycle where the product evolves in terms of features, functionalities, quality, offerings, technology, etc. This happens over time to better serve the product's purpose and the customer's needs. However, sometimes you can leave the product as it is. Is it time to transition the product? Or do you need to sunset them if they are not working as expected?”
In this video lesson Victor Niharra addresses the topic: Evolving vs. Transitioning vs. Sunsetting, which is part of the Domestika online course: Product Management 101: From Idea to Launch. Learn the framework of launching a product or service onto the market and explore problem-solving techniques to help you through each stage of the process.
Partial transcription of the video
“Evolving vs. Transitioning vs. Sunsetting Now, you've measured your product. As a product manager, you'll need to make decisions ideally based on data. There are three potential outcomes when it comes to continuing with your product. You may choose to keep investing in your product, evolving your product. We'll call this investing in the boat. The product is working as expected and it's time to continue adding features. What else can you add? How can you make it better? You may continue with your original roadmap or include customer feedback to ensure you're going in the right direction. It...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Product Management 101: From Idea to Launch
-
Category
Marketing & Business -
Areas
Business, Digital Marketing, Marketing
Victor Niharra
A course by Victor Niharra
Victor Niharra Fe is a product manager based in Galicia, Spain. He is passionate about leveraging technology to define and deliver new products. He enjoys leading international initiatives across different business areas to create the best customer experience.
Throughout his career, he’s worked with international companies like British Telecom, Amazon, Oracle, Inditex, and Shopify. During his time at Amazon, he started out as the product manager for the Kindle, and eventually made his way over to Prime Video. He helped develop the streaming service’s catalog infrastructure to support live events for the NFL, LaLiga, NBA, and others, as well as improve customer experiences with movies and series.
- 95% positive reviews (20)
- 941 students
- 12 lessons (1h 28m)
- 30 additional resources (6 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
