Product Management 101: From Idea to Launch
The Frameworks 2
A course by Victor Niharra , Product Manager
About the video: The Frameworks 2
Overview
“After explaining the last framework, GSD, I will introduce you to the main techniques that are commonly used within Product Management regardless of the framework the company is following.”
In this video lesson Victor Niharra addresses the topic: The Frameworks 2, which is part of the Domestika online course: Product Management 101: From Idea to Launch. Learn the framework of launching a product or service onto the market and explore problem-solving techniques to help you through each stage of the process.
Partial transcription of the video
“The Frameworks The last framework I want to talk about today is Shopify. Shopify is a Canadian company that powers a lot of e-commerce sites, more than a million, for different businesses regardless of their size. They focus on getting things done. In fact, the framework named GSD stands for Get....Done. You can imagine what the S means. Usually, all initiatives go through four phases. The first phase is the proposal where you discuss the idea. Is this a good idea? Is this a problem worth solving? Why, and most importantly, why now? In the end, company resources are finite, so why should th...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Product Management 101: From Idea to Launch
-
Category
Marketing & Business -
Areas
Business, Digital Marketing, Marketing
Victor Niharra
A course by Victor Niharra
Victor Niharra Fe is a product manager based in Galicia, Spain. He is passionate about leveraging technology to define and deliver new products. He enjoys leading international initiatives across different business areas to create the best customer experience.
Throughout his career, he’s worked with international companies like British Telecom, Amazon, Oracle, Inditex, and Shopify. During his time at Amazon, he started out as the product manager for the Kindle, and eventually made his way over to Prime Video. He helped develop the streaming service’s catalog infrastructure to support live events for the NFL, LaLiga, NBA, and others, as well as improve customer experiences with movies and series.
- 95% positive reviews (20)
- 941 students
- 12 lessons (1h 28m)
- 30 additional resources (6 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
