Digital Content for a Fashion and Trend Magazine
The power of social networks to make our content visible
A course by Pe Saldías , Advertiser specialized in digital marketing
About the video: The power of social networks to make our content visible
Overview
“Recommended uses of digital platforms: differences and potentials of each of the selections. ”
In this video lesson Pe Saldías addresses the topic: The power of social networks to make our content visible, which is part of the Domestika online course: Digital Content for a Fashion and Trend Magazine. Learn to create a marketing strategy for your online publication.
Partial transcription of the video
“In this brief lesson we are going to see the use of influencers and the power of social networks for your final project. Let's see some cases. The focus of this lesson is related to the influence of social networks and how they can sell products and messages. A good example that I would like you to see is to document influencers, which is a look at how trends are created and how a phenomenon becomes that infects all popular culture. I'm going to leave the trailer, but later you can see also subtitled, so I'll leave a link in the forum. For me an influencer is someone who has a different way...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Digital Content for a Fashion and Trend Magazine
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Category
Fashion, Marketing & Business -
Areas
Advertising, Communication, Content Marketing, Marketing
Pe Saldías
A course by Pe Saldías
Pedro Saldías is a versatile creative director and general producer focused on fashion, art, gastronomy and design. Specialized in digital marketing, he has 10 years of experience in which he has developed works for Dolce & Gabanna, Tiffany & Co., Grolsch, among other brands.
His passion for the world of fashion, design and trends has led him to be a speaker and professor of digital marketing, storytelling and branded content in different institutions. He is currently the general director of content and trends at Agencia RAYA (leading agency in creativity and innovation in Chile) and also, marketing director of the National Design Space (Chile).
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- 1,596 students
- 14 lessons (1h 36m)
- 6 additional resources (1 files)
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- Available on the app
- Audio: Spanish
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- Level: Beginner
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