Digital Content for a Fashion and Trend Magazine
Vision of digital contents and Influences
A course by Pe Saldías , Advertiser specialized in digital marketing
About the video: Vision of digital contents and Influences
Overview
“I will show you great references in fashion marketing, content platforms and magazines that revolutionize the way of making digital content.”
In this video lesson Pe Saldías addresses the topic: Vision of digital contents and Influences, which is part of the Domestika online course: Digital Content for a Fashion and Trend Magazine. Learn to create a marketing strategy for your online publication.
Partial transcription of the video
“In this lesson I am going to show you my creative references and what has inspired me throughout my career that has to do with the world of fashion, design and architecture. In relation to my influences, one of the strongest It has to do with creativity in the fashion world. I would like to highlight five brands who have developed a proposal of exceptional values in recent years. The first is Gucci. With the arrival of designer Alessandro Michelle, Gucci had a 360 flip. They not only changed their designs or their collections, but also, it mutated its form of communication, your art directi...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Digital Content for a Fashion and Trend Magazine
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Category
Fashion, Marketing & Business -
Areas
Advertising, Communication, Content Marketing, Marketing

Pe Saldías
A course by Pe Saldías
Pedro Saldías is a versatile creative director and general producer focused on fashion, art, gastronomy and design. Specialized in digital marketing, he has 10 years of experience in which he has developed works for Dolce & Gabanna, Tiffany & Co., Grolsch, among other brands.
His passion for the world of fashion, design and trends has led him to be a speaker and professor of digital marketing, storytelling and branded content in different institutions. He is currently the general director of content and trends at Agencia RAYA (leading agency in creativity and innovation in Chile) and also, marketing director of the National Design Space (Chile).
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- 14 lessons (1h 36m)
- 6 additional resources (1 files)
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- Audio: Spanish
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- Level: Beginner
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