Introduction to Packaging Design for Brands
Formats and Types of Packaging
A course by Arcal Studio , Design Studio
About the video: Formats and Types of Packaging
Overview
“In this lesson, you will see how we analyze different types of packaging and formats for our packaging. We will also show you how to choose the most suitable one. ”
In this video lesson Arcal Studio addresses the topic: Formats and Types of Packaging, which is part of the Domestika online course: Introduction to Packaging Design for Brands. Learn how to design stylish packaging that’s ready to share with clients, from the typography and colors down to the last detail.
Partial transcription of the video
“Formats and types of packaging Hello again, in this lesson we will analyze different types of packaging and formats. We will also choose the most suitable format for the client. Let's start. Packaging is understood as all types of packaging that stores and protects a product to reach the consumer. There are different types of packaging depending on the material they are made of. They can be made of paper, corrugated cardboard, glass, plastic, metal or wood. There are three different types of packaging. The primary packaging has direct contact with the product and its main function is to ide...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Packaging Design for Brands
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Category
Design -
Areas
Branding & Identity, Design, Graphic Design, Packaging
Arcal Studio
A course by Arcal Studio
Andrea Quintero and Daniela Quintero are the creative directors and founders of Arcal, a design studio based in Bogotá, Colombia that specializes in branding, packaging, and photography. As well as a creative duo they are also the perfect sister act. Their aim is to find attractive and functional graphic solutions based on brand concepts and strategies. Throughout their career they've collaborated with clients like Juan de Dios, Fulana Foods, La Veranera, and Rappi.
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- 2,998 students
- 13 lessons (1h 18m)
- 29 additional resources (14 files)
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- Available on the app
- Audio: Spanish, Italian, Portuguese
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- Level: Beginner
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