Introduction to Packaging Design for Brands
Importance of Packaging
A course by Arcal Studio , Design Studio
About the video: Importance of Packaging
Overview
“In this lesson we will talk about the project you will do in this course. We will also explain the importance of having good packaging.”
In this video lesson Arcal Studio addresses the topic: Importance of Packaging, which is part of the Domestika online course: Introduction to Packaging Design for Brands. Learn how to design stylish packaging that’s ready to share with clients, from the typography and colors down to the last detail.
Partial transcription of the video
“Hello. in this lesson. we'll review the course agenda and discuss the significance of packaging. Let's get started on this exciting journey together. In this course. we'll explore Terosa. a pastry shop dedicated to crafting gastronomic experiences with natural ingredients and edible flowers. We'll delve into their unique approach. This case study will guide us through the lessons. enabling us to design stylish packaging effectively and creatively. The course's final project will be a mock-up of a product box. Once you finish this course. you'll have the skills to develop or create packaging...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Packaging Design for Brands
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Category
Design -
Areas
Branding & Identity, Design, Graphic Design, Packaging
Arcal Studio
A course by Arcal Studio
Andrea Quintero and Daniela Quintero are the creative directors and founders of Arcal, a design studio based in Bogotá, Colombia that specializes in branding, packaging, and photography. As well as a creative duo they are also the perfect sister act. Their aim is to find attractive and functional graphic solutions based on brand concepts and strategies. Throughout their career they've collaborated with clients like Juan de Dios, Fulana Foods, La Veranera, and Rappi.
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- 3,017 students
- 13 lessons (1h 18m)
- 29 additional resources (14 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English, French, Italian, Portuguese
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
