Graphic Design: Communicate Complex Ideas with Simple Images

Exploring Creative Routes 1

A course by Genis Carreras , Designer and Illustrator

Designer and Illustrator. Girona, Spain.
Joined May 2021
100% positive reviews (67)
2,311 students
Audio: English
English · Spanish · Portuguese · German · French · Italian · Polish · Dutch

About the video: Exploring Creative Routes 1

Overview

“In this lesson, I will demonstrate different ways of visualizing the six ideas I have chosen, first on paper and then in Illustrator. The aim is to create as many options as possible and to avoid visual clichés. I will also explore the use of abstract representation using geometry and simple shapes.”

In this video lesson Genis Carreras addresses the topic: Exploring Creative Routes 1, which is part of the Domestika online course: Graphic Design: Communicate Complex Ideas with Simple Images. Discover a unique methodology for transforming big ideas into meaningful designs by exploring color, layout, shape, and typography.

Partial transcription of the video

“Exploring Creative Routes Now that we have the six ideas that we're going to visualize, in this lesson, we're going to do a lot of sketching and come up with images for each of these ideas. A good way to start is closing your eyes and start thinking about all the images that come to mind when you think about a specific idea. In my case, the first idea I'm going to try to visualize is creativity. When I think about creativity, the first ideas that come to mind are probably visual cliches. They are overused images like a bulb. Like thunder or like fireworks even. Something that, in a way, exp...”

This transcript is automatically generated, so it may contain mistakes.


Course summary for: Graphic Design: Communicate Complex Ideas with Simple Images

  • Level: Beginner
  • 100% positive reviews (67)
  • 2311 students
  • 4 units
  • 17 lessons (3h 21m)
  • 6 downloads
  • Category

    Design
  • Software

    Adobe Illustrator
  • Areas

    Branding & Identity, Graphic Design

Genis Carreras

Genis Carreras
A course by Genis Carreras

Teacher Plus
Designer and Illustrator

Genis Carreras is a designer, illustrator, and the founder of his own visual communication studio, Studio Carreras. He studied multimedia design in Spain and graphic communication in the UK before moving to London where he worked in different agencies, learning alongside talented designers. During that time, he published Philographics – a visual dictionary that uses graphic design to explain philosophy, and attracted enough clients to help him start his own studio.

Since then, Genis has worked with brands such as Google, Polaroid, New Philosopher, and Google Play. Together with his team, he works on everything from visual identities and editorial design to icons, using simple shapes to convey complex ideas. His work has been exhibited in New York, Paris, and Barcelona, at design festivals, and in design publications including Wired, and Communication Arts. He has also won multiple awards and been nominated at the Word Illustration Awards.


  • 100% positive reviews (67)
  • 2,311 students
  • 17 lessons (3h 21m)
  • 16 additional resources (6 files)
  • Online and at your own pace
  • Available on the app
  • Audio: English
  • English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

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Graphic Design: Communicate Complex Ideas with Simple Images. Design course by Genis Carreras

Graphic Design: Communicate Complex Ideas with Simple Images

A course by Genis Carreras
Designer and Illustrator. Girona, Spain.
Joined May 2021
  • 100% positive reviews (67)
  • 2,311 students