Business Strategy for Creatives: Market Your Ideas

Developing your first business plan

A course by Sophia Tran , Entrepreneur and Start-Up Coach

Entrepreneur and Start-Up Coach. Bonn, Germany.
Joined June 2021
90% positive reviews (31)
696 students
Audio: German
German · Spanish · English · Portuguese · French · Italian · Polish · Dutch

About the video: Developing your first business plan

Overview

“In this lesson I'll show you how to think entrepreneurially, how a classic business plan is structured and how you can use the Lean Canvas method to develop your first concept. ”

In this video lesson Sophia Tran addresses the topic: Developing your first business plan, which is part of the Domestika online course: Business Strategy for Creatives: Market Your Ideas . Learn to develop a compelling business idea and use the strategies of successful start-ups to market your creative product.

Partial transcription of the video

“Developing your first business plan I've already shown you how to do self-management properly and above all, what tools are there to project management to organize properly. In this lesson I'll show you how to think like an entrepreneur and above all, how to set up a proper business plan. All entrepreneurs have the same mindset. There is no entrepreneurial gene to be born with. You learn the whole thing. There are different properties that I would like to recommend to you. I believe that with this you will definitely be the perfect entrepreneur. All entrepreneurs that you will one day also ...”

This transcript is automatically generated, so it may contain mistakes.


Course summary for: Business Strategy for Creatives: Market Your Ideas

  • Level: Beginner
  • 90% positive reviews (31)
  • 696 students
  • 6 units
  • 19 lessons (1h 45m)
  • 3 downloads
  • Category

    Marketing & Business
  • Areas

    Digital Marketing, E-commerce, Growth Marketing, Marketing

Sophia Tran

Sophia Tran
A course by Sophia Tran

Teacher Plus
Entrepreneur and Start-Up Coach

Sophia Tran is an entrepreneur, investor, and tech influencer. As founder and representative of the start-up incubator and accelerator DIGITALHUB.DE, she has helped create numerous successful start-ups and has invaluable insights into what makes them work and the challenges they pose. She has shared these insights with business founders and coached them in marketing, business planning, and finance in addition to putting them in contact with major investors. At her own start-up, Spotlight! Ventures, she is also what she likes to call a business angel.

To build her career, Sophia combined marketing with her interest in technology, and clearly remembers how she got to where she is today. She began her university studies in electrical engineering, but later switched to business science with a focus on marketing. While studying, she also worked as a speaker and moderator at international conferences, such as Galileo, and on German TV channels like Abenteuer Leben o Giga.tv. On her blog, The Blogtrotter Girl, she writes about tech-related topics, trends, and travel, which is an activity she's passionate about and thoroughly enjoys thanks to her camper BONNAVIDA.


  • 90% positive reviews (31)
  • 696 students
  • 19 lessons (1h 45m)
  • 21 additional resources (3 files)
  • Online and at your own pace
  • Available on the app
  • Audio: German
  • German · Spanish · English · Portuguese · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

Areas
Business Strategy for Creatives: Market Your Ideas . Marketing, and Business course by Sophia Tran

Business Strategy for Creatives: Market Your Ideas

A course by Sophia Tran
Entrepreneur and Start-Up Coach. Bonn, Germany.
Joined June 2021
  • 90% positive reviews (31)
  • 696 students