Storytelling and Communication to Sell Creative Projects
Your own success
A course by Vanesa Rodríguez Agüera , Creative Director
About the video: Your own success
Overview
“What for you can be a waste of time for another person can be a great learning. Enjoy the experience and celebrate your progress.”
In this video lesson Vanesa Rodríguez Agüera addresses the topic: Your own success, which is part of the Domestika online course: Storytelling and Communication to Sell Creative Projects. Learn communication, persuasion and negotiation techniques to find your own voice and create a successful pitch for clients, investors or collaborators.
Partial transcription of the video
“your own success In this lesson we will learn to take the positive side out of each meeting, regardless of the result. I guess you think that working in sales implies always having certain numbers present, such as units, customers visited, profits, your team's vendor ranking or success rate. But with creative projects we cannot stop there. We go beyond the figures. Remember that you are not selling a product created on a large scale. Your product is like you, unrepeatable. You are taking forward your talent, your dreams and your life, because you are talking about your vocation. Every time ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Storytelling and Communication to Sell Creative Projects
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Copywriting, Information Design, Presentation Design, Storytelling
Vanesa Rodríguez Agüera
A course by Vanesa Rodríguez Agüera
Vanesa Rodríguez is a creative director and copywriter. She's been working in advertising for 16 years and has gained experience within a variety of creative digital departments in healthcare, events, and BTL advertising for leading Spanish agencies such as BTOB Livebrands, BURNS The Agency, Tiempo BBDO, Havas Health & You, Grow, and more. She has also collaborated as a freelance copywriter and scriptwriter for big and small brands alike.
Throughout her extensive career, she has earned multiple awards and recognitions and has fulfilled several of her dreams, including writing for major brands like Coca-Cola and Disney and selling TV series to audiovisual producers.
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- 1,438 students
- 14 lessons (1h 31m)
- 39 additional resources (17 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
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- Level: Beginner
- Unlimited access forever
