Business Mindset for Creatives: Make an Action Plan
Presenting Our Case Study
A course by Abraham Asefaw , Entrepreneur
About the video: Presenting Our Case Study
Overview
“In this lesson we’re going to meet our case study, Hana Klokner, who will be building her action plan in this course along with you.”
In this video lesson Abraham Asefaw addresses the topic: Presenting Our Case Study, which is part of the Domestika online course: Business Mindset for Creatives: Make an Action Plan. Learn how to become your own boss by creating a viable business plan that highlights your creative passion.
Partial transcription of the video
“Presenting Our Case Study In this lesson, I'll be talking to Hana about her background in terms of business, needs, her values and goals, for me to better understand what kind of roadmap she and I can put together for her. This will be great for you to ask yourself the same questions that I'll be asking Hana during this conversation. But first, let's see her online presence. The first thing when I Google Hana, what do I get? I get her website, I get her Facebook. She's had a Domestika course, so check that out. Let's start with the website. If I continue scrolling, I see her previous client...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Business Mindset for Creatives: Make an Action Plan
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Category
Marketing & Business -
Areas
Business, Creative Consulting, Design Management, Marketing
Abraham Asefaw
A course by Abraham Asefaw
Abraham Asefew is an entrepreneur specialized in building and investing in new businesses. After studying at the University of Uppsala in Sweden, he went on to co-found The Pop-Up Agency, which led him to work with industry giants such as TBWA, Facebook, Coca-Cola, and adidas. With The Pop Up Agency, his mission was to redefine the way businesses tap into their creativity.
In addition to working with some of the largest brands in the world including Google, Netflix, and Condé Nast, he is also involved in two leading creative schools: as a chairman at Hyper Island and as lecturer at Central Saint Martins. Abhraham is also a frequent speaker at conferences all over the world including Dubai Lynx, Eurobest, Spike Asia and D&AD.
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- 11 lessons (1h 40m)
- 13 additional resources (6 files)
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- Audio: English
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- Level: Beginner
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