Design Your Own Creative Process
Tools and Guidelines for Each Pattern
A course by Alejandro Masferrer , Graphic Designer & Creative Consultant
Joined May 2008
Joined May 2008
About the video: Tools and Guidelines for Each Pattern
Overview
“In this last lesson, I want to share with you some of my favourite tools and techniques for each of the pattern. These are simple tools that are designed for the purpose of every stage of the creative process.”
In this video lesson Alejandro Masferrer addresses the topic: Tools and Guidelines for Each Pattern, which is part of the Domestika online course: Design Your Own Creative Process. Make the most of your workflow, avoid creative blocks, and work more efficiently and confidently with your skill set.
Partial transcription of the video
“Tools and Guidelines for Each Pattern In this last lesson, we'll see some tools you can use and some techniques that you can apply to the patterns. I'm gonna talk about some examples and remember this is all about using different techniques and tools that make sure that they're aligned to what the patterns are about, so take this as just like inspiration, and you can use many other ones if you find them useful. I'll show you different tools for each of the patterns, but to help you find even your own tools, just make sure you have the right ones for the right patterns. So, for example, when...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Design Your Own Creative Process
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Category
Design, Marketing & Business -
Areas
Creative Consulting, Creativity, Design Management, Management & Productivity
Alejandro Masferrer
A course by Alejandro Masferrer
After studying graphic design in Seville (Spain), Alejandro Masferrer worked as a designer for BaseDesign in Madrid with clients like Reina Sofía and Casa Encendida. He later moved to Stockholm to study a master’s in design, which is where he met fellow creatives and co-founded The Pop Up Agency, a creative solutions company. This new career path led him and his team to travel the world and work with clients TBWA, Facebook, Coca-Cola, and adidas.
In 2016, he founded Triggers, a company dedicated to facilitating creative processes. Their main services are creative process workshops, and their trademark “Trigger cards” which present “what if” scenarios to help teams identify potential situations and how to approach them. Triggers has worked with clients like Ogilvy, McCann, McKenzie, Designit, Fjord, Starbucks, Ueno, Philips, Google, Lego, and more.
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