Design Your Own Creative Process
How to Design a Creative Process by Combining Patterns
A course by Alejandro Masferrer , Graphic Designer & Creative Consultant
Joined May 2008
About the video: How to Design a Creative Process by Combining Patterns
Overview
“I know what you might be thinking: “Ale, all this sounds great, but how do I start designing my process?”. Here I will be explaining how to combine the patterns to face some of the most common types of projects. But most importantly, you will understand how to combine them to make the process that you need.”
In this video lesson Alejandro Masferrer addresses the topic: How to Design a Creative Process by Combining Patterns, which is part of the Domestika online course: Design Your Own Creative Process. Make the most of your workflow, avoid creative blocks, and work more efficiently and confidently with your skill set.
Partial transcription of the video
“How to Design a Creative Process by Combining Patterns Ok, I know what you might be thinking, "This all sounds great, Ale, but you promised me that I can design my creative process with your patterns, so how do I do that." We haven't talked about it, but this is the lesson where we'll talk about it. I'm gonna show you how to combine the different patterns in order to design any creative process that you need. Also, we're gonna look into some common models that you can apply to your own work. Finally, we're gonna also see what are the tricks to design the creative process with the patterns a...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Design Your Own Creative Process
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Category
Design, Marketing & Business -
Areas
Creative Consulting, Creativity, Design Management, Management & Productivity

Alejandro Masferrer
A course by Alejandro Masferrer
After studying graphic design in Seville (Spain), Alejandro Masferrer worked as a designer for BaseDesign in Madrid with clients like Reina Sofía and Casa Encendida. He later moved to Stockholm to study a master’s in design, which is where he met fellow creatives and co-founded The Pop Up Agency, a creative solutions company. This new career path led him and his team to travel the world and work with clients TBWA, Facebook, Coca-Cola, and adidas.
In 2016, he founded Triggers, a company dedicated to facilitating creative processes. Their main services are creative process workshops, and their trademark “Trigger cards” which present “what if” scenarios to help teams identify potential situations and how to approach them. Triggers has worked with clients like Ogilvy, McCann, McKenzie, Designit, Fjord, Starbucks, Ueno, Philips, Google, Lego, and more.
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- Audio: English
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- Level: Beginner
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