Visual Identity Design: Clean and Simple Geometry
Creation of Basic Shapes 2
A course by Marco Oggian , Illustrator, Designer, and Art Director
About the video: Creation of Basic Shapes 2
Overview
“I'll teach you how to work on your color palette, and I will give you some tips so you can make the right decision for your project. ”
In this video lesson Marco Oggian addresses the topic: Creation of Basic Shapes 2, which is part of the Domestika online course: Visual Identity Design: Clean and Simple Geometry. Learn how to find what’s truly essential in identity design using geometric shapes, critical thinking, and an efficient workflow.
Partial transcription of the video
“Creating Basic Shapes Now that we have created our visual identity system, we are ready to work on our color palette, which is so good. We can delete the sketch, we're not gonna use it anymore. Let's unblock it or block it, whatever, and delete the section. Do we want to delete this layer? Of course we do. We're also gonna have this. Look at that, this is also interesting. This is a Stroke object. I'll show you something interesting. This is always important to expand, as we've done before with Zig Zag. If we expand it, we can scale it up or scale it down without it losing its proportion. I...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Visual Identity Design: Clean and Simple Geometry
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Category
Design -
Software
Adobe Illustrator -
Areas
Art Direction, Branding & Identity, Graphic Design

Marco Oggian
A course by Marco Oggian
Marco Oggian is an Italian-born illustrator, designer, and art director. He first started freelancing twelve years ago and has since worked on over 150 projects across the world. After studying in Switzerland and creating documentaries and marketing strategies in Italy, Marco moved to Spain where he currently works as an art director. There he set up his own studio, Brutto, which specializes in branding, images, videos, objects, and more for a diverse portfolio of clients.
Marco’s goal is to never stop creating. He is known for the simple yet striking geometric compositions he creates as well as the controversial social issues they challenge. He has worked for clients including Samsung, Nike, Vans, Zara, and Vogue and had his designs exhibited in galleries in Paris, Barcelona, and Milan to name just a few. He has also published over twenty books on design, branding, illustration, typography, and photography.
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- 12 lessons (2h 25m)
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- Audio: English
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- Level: Beginner
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