Visual Identity Design: Clean and Simple Geometry
Search for Inspiration
A course by Marco Oggian , Illustrator, Designer, and Art Director
About the video: Search for Inspiration
Overview
“In this lesson, I will show you how to create geometric shapes from objects. You'll learn how to apply the concepts of geometrization and balance in composition that you learned in the previous units. ”
In this video lesson Marco Oggian addresses the topic: Search for Inspiration, which is part of the Domestika online course: Visual Identity Design: Clean and Simple Geometry. Learn how to find what’s truly essential in identity design using geometric shapes, critical thinking, and an efficient workflow.
Partial transcription of the video
“Searching for Inspiration Now we can start working on our final project. Look for some inspiration, look around where you are, even if you're at home or wherever. Find some objects that you can recreate, five or six would be perfect. These objects will be definitely topic related because with these you'll go through your final project. The guys at Domestika brought me some elements that I'm gonna represent on this sketch, rough composition. Let's work on it. Here we have a sneaker, a ginseng plant, a bottle, a cup and an orange. First, we will limit our composition range, so we can work on ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Visual Identity Design: Clean and Simple Geometry
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Category
Design -
Software
Adobe Illustrator -
Areas
Art Direction, Branding & Identity, Graphic Design

Marco Oggian
A course by Marco Oggian
Marco Oggian is an Italian-born illustrator, designer, and art director. He first started freelancing twelve years ago and has since worked on over 150 projects across the world. After studying in Switzerland and creating documentaries and marketing strategies in Italy, Marco moved to Spain where he currently works as an art director. There he set up his own studio, Brutto, which specializes in branding, images, videos, objects, and more for a diverse portfolio of clients.
Marco’s goal is to never stop creating. He is known for the simple yet striking geometric compositions he creates as well as the controversial social issues they challenge. He has worked for clients including Samsung, Nike, Vans, Zara, and Vogue and had his designs exhibited in galleries in Paris, Barcelona, and Milan to name just a few. He has also published over twenty books on design, branding, illustration, typography, and photography.
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- 12 lessons (2h 25m)
- 15 additional resources (5 files)
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- Audio: English
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- Level: Beginner
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