Ad Hoc Design: Memorable Graphic Identities
First contact with the client
A course by Mario Eskenazi , National Design Award (Spain, 2000)
About the video: First contact with the client
Overview
“Next, I will explain to you how I approach the first contact with the client, although there really is not a typical first contact; it usually changes with each new customer. I am going to tell you several examples and give you useful tips for this phase of the projects. ”
In this video lesson Mario Eskenazi addresses the topic: First contact with the client, which is part of the Domestika online course: Ad Hoc Design: Memorable Graphic Identities. Learn about the creative process of an acclaimed graphic designer to create customized solutions.
Partial transcription of the video
“First contact with the client In this lesson I will tell how I make my first contact with the client, but it is a saying, because the first contact, for me, is always different, depending on each client. There is no typical first contact. I can say that, for example, I avoid participating in contests, but at one time, if I wanted to work with institutional things, he had to agree to participate in a contest. So there was a first and only meeting. In these cases, institutional, I just introduce myself "Hello, how are you?", We meet, I hear what to do and always, in the most natural way possi...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Ad Hoc Design: Memorable Graphic Identities
-
Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Design, Graphic Design, Logo Design

Mario Eskenazi
A course by Mario Eskenazi
Graphic designer and architect Mario Eskenazi started his design career in the '70s and in 1980 he opened Mario Eskenazi Studio. He is a National Design Award winner whose work includes the design of identity systems, branding, exhibitions, editorial, illustration, signage, packaging, naming, type, web design, and digital design. His work is characterized by the development of custom solutions for every project (ad hoc), producing tailor-made and versatile graphic systems.
His impressive portfolio includes clients like Barcelona City Council, Arts Santa Mònica, Banco Sabadell, Camper, Damm, Editorial Paidós, Holaluz, La Pedrera and many more.
- 99% positive reviews (71)
- 1,399 students
- 9 lessons (1h 59m)
- 11 additional resources (1 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever