Art Direction for the Fashion Industry
Final Document Overview
A course by Manuel Ridocci , Art Director
About the video: Final Document Overview
Overview
“In this lesson we will go through your final presentation and make some tweaks to make it even better.”
In this video lesson Manuel Ridocci addresses the topic: Final Document Overview, which is part of the Domestika online course: Art Direction for the Fashion Industry. Discover the creative process of art direction by creating a proposal for a fashion campaign or editorial and planning a photoshoot.
Partial transcription of the video
“Final Document Overview In this lesson, we'll go through your final presentation and make the final tweaks to make it even better, let's do this. Client presentation Let's do a recap on the final presentation for your client. First, you should include the brand overview provided by them. It is important to make sure that your client knows that you understand their brand. They will also like to see their message reflected on what we are going to show. If necessary, include some information about the inspiration sources of the brand and the collection. In my case, these references are closely...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Art Direction for the Fashion Industry
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Category
Fashion -
Software
Keynote -
Areas
Art Direction, Fashion Photography

Manuel Ridocci
A course by Manuel Ridocci
Manuel Ridocci is a Madrid-based art director and founder of Studio Ridocci. He studied Graphic Design in Escuela Superior de Diseño in Madrid and has a master’s in Advertising and Fashion Photography from EFTI. He also studied Art Direction at Central Saint Martins in London.
He has worked with clients such as Nike, Adidas, Stella McCartney, Matadero Madrid, Burberry, Converse, Uniqlo, Nestlé, El Corte Inglés, Mango, Marion May Lingerie, Vice, Rolls-Royce, Amnesty International, and Sony, among others. When he’s not directing, he teaches Contemporary Typography, Art Direction and Design and Art Direction for Fashion at IED (Istituto Europeo di Design) and Miami Ad School in Madrid.
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