Art Direction for the Fashion Industry
Your Dream Team
A course by Manuel Ridocci , Art Director
About the video: Your Dream Team
Overview
“Here I will share with you some tips on how to choose your team and present it to your client.”
In this video lesson Manuel Ridocci addresses the topic: Your Dream Team, which is part of the Domestika online course: Art Direction for the Fashion Industry. Discover the creative process of art direction by creating a proposal for a fashion campaign or editorial and planning a photoshoot.
Partial transcription of the video
“Your Dream Team It's time to think about who will make your story come true, which photographers will match the style of your idea, whose faces will represent the characters, and who's able to match the clothes to create looks. Let me show you. A useful team will be composed of an art director, a photographer, models, stylist, hair and makeup artist, set designer, assistants and maybe other specific roles, depending on the needs of your project. You should be choosing your teams so their style fits your art direction plan for your project. In my project, my team will be photographer, models...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Art Direction for the Fashion Industry
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Category
Fashion -
Software
Keynote -
Areas
Art Direction, Fashion Photography

Manuel Ridocci
A course by Manuel Ridocci
Manuel Ridocci is a Madrid-based art director and founder of Studio Ridocci. He studied Graphic Design in Escuela Superior de Diseño in Madrid and has a master’s in Advertising and Fashion Photography from EFTI. He also studied Art Direction at Central Saint Martins in London.
He has worked with clients such as Nike, Adidas, Stella McCartney, Matadero Madrid, Burberry, Converse, Uniqlo, Nestlé, El Corte Inglés, Mango, Marion May Lingerie, Vice, Rolls-Royce, Amnesty International, and Sony, among others. When he’s not directing, he teaches Contemporary Typography, Art Direction and Design and Art Direction for Fashion at IED (Istituto Europeo di Design) and Miami Ad School in Madrid.
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- Level: Beginner
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