Art Direction for the Fashion Industry
Mood Board Creation
A course by Manuel Ridocci , Art Director
About the video: Mood Board Creation
Overview
“In this lesson I will teach you how to translate your ideas into images, using keywords and a general mood board. ”
In this video lesson Manuel Ridocci addresses the topic: Mood Board Creation, which is part of the Domestika online course: Art Direction for the Fashion Industry. Discover the creative process of art direction by creating a proposal for a fashion campaign or editorial and planning a photoshoot.
Partial transcription of the video
“Mood board Creation With all the work that you have done so far, the next thing is start selecting your keywords and start translating this into images. Your mood board should be an overall idea of your story, trends and characters. You should start thinking about scenarios for your story. Let me show you. Here you have an overview of the important information we gathered so far. Now you need to pick your keywords and start translating them into images to create your mood board. The mood board gives an overall idea of your story, trends and characters. And you should start thinking of poten...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Art Direction for the Fashion Industry
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Category
Fashion -
Software
Keynote -
Areas
Art Direction, Fashion Photography

Manuel Ridocci
A course by Manuel Ridocci
Manuel Ridocci is a Madrid-based art director and founder of Studio Ridocci. He studied Graphic Design in Escuela Superior de Diseño in Madrid and has a master’s in Advertising and Fashion Photography from EFTI. He also studied Art Direction at Central Saint Martins in London.
He has worked with clients such as Nike, Adidas, Stella McCartney, Matadero Madrid, Burberry, Converse, Uniqlo, Nestlé, El Corte Inglés, Mango, Marion May Lingerie, Vice, Rolls-Royce, Amnesty International, and Sony, among others. When he’s not directing, he teaches Contemporary Typography, Art Direction and Design and Art Direction for Fashion at IED (Istituto Europeo di Design) and Miami Ad School in Madrid.
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- 11 lessons (1h 0m)
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- Audio: English
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- Level: Beginner
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