Art Direction for the Fashion Industry

Overview

“In this lesson, I will show you how to plan your shots. We’ll discuss things like directing your models and the effect of hair and make up.”

In this video lesson Manuel Ridocci addresses the topic: Planning Your Shots 1, which is part of the Domestika online course: Art Direction for the Fashion Industry. Discover the creative process of art direction by creating a proposal for a fashion campaign or editorial and planning a photoshoot.

Partial transcription of the video

“Planning Your Shots 1 In this lesson, I will show you how to plan your shots. We will discuss things like mood and poses and also the effect of hair and makeup. Think of your models as the characters of your story, are they going to be smiling or laughing, serious, arrogant? Facial and body expression has to be totally in line with your story. We're going to see three examples to understand the importance of the mood in a fashion editorial or campaign. This fashion film features Margaret Qualley, the actress you have seen before in "Once Upon a Time in Hollywood" or "The Leftovers". She pla...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Art Direction for the Fashion Industry

• Level: Beginner
• 97% positive reviews (160)
• 6568 students
• 5 units
• 11 lessons (1h 0m)
• 6 downloads

• Category

  Fashion

• Software

  Keynote

• Areas

  Art Direction, Fashion Photography