Introduction to Invitation Design: From First Brief to Final Print
References and Research
A course by Sarah Lewis , Graphic Designer
About the video: References and Research
Overview
“Now that we have a big old list of ideas, we want to find lots of visual references that we’ll use to create a visual language. ”
In this video lesson Sarah Lewis addresses the topic: References and Research, which is part of the Domestika online course: Introduction to Invitation Design: From First Brief to Final Print. Blend color, typography, and texture to create professional printed invitations to promote any event.
Partial transcription of the video
“References & Research In this lesson we are gonna take our big list of ideas that we worked on in our mindmap and we'll find some visual references for them. We'll use those references to create our mood boards later on. I'm gonna start in Pinterest. When you're looking for visual references, there's no limit to where you can find things. Once you go online, I find sometimes that Google Images is quite a good place to start. This can lead you to lots of websites that you might not find otherwise. So say, if we put in Devon posters for example, we can see what it pulls up and something m...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Invitation Design: From First Brief to Final Print
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Category
Design -
Software
Adobe InDesign -
Areas
Branding & Identity, Graphic Design, Packaging, Stationery Design
Sarah Lewis
A course by Sarah Lewis
Sarah Lewis is a freelance graphic designer working and living in London. She got her start as an intern at Dazed and Confused magazine before taking on design roles with studios like Blue Source, Love, and Navyblue. She began as a freelancer in 2007 and now works directly with clients and design agencies like Conran Design Group, Start Creative, and Every Friday.
Specializing in print and identity projects, Sarah has collaborated on projects ranging from tiny charities to 300-page annual reports for global companies. Together with her graphic design work, she runs Alphablots, which makes graphic greeting cards and playful prints for kids and color-loving grownups. She is also a passionate roller skater and teaches classes for beginners in London.
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