Creative Packaging Design
Designing the Elements for Each Product 1
A course by Marion Bretagne , Artist
About the video: Designing the Elements for Each Product 1
Overview
“In this lesson, I will design the elements for each packaging. In my case, I will show an example of hand-painting the illustrations and patterns for one of my packagings, commenting on the decisions that I make such as the choice of colours or the style of the illustration. ”
In this video lesson Marion Bretagne addresses the topic: Designing the Elements for Each Product 1, which is part of the Domestika online course: Creative Packaging Design. Learn how to design a creative packaging from brief to product and develop a unique consumer experience.
Partial transcription of the video
“Designing the elements for each product In this lesson we're going to draw the different elements and different patterns for the packaging. I'm gonna start with the packaging of "The Bourgeois Gentleman." Looking at the prototype, I'm going to see what I need to draw. I need to do the cover, which is the most important. Then I'm gonna have to do the patterns and the decorations for the sides. There's going to be, I think, one for the outside and then one for the inside of the book. Here, for this part. And then I'm also gonna have to draw the ingredients. Maybe in your design you can do it ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creative Packaging Design
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Category
Design -
Software
Adobe Illustrator, Adobe InDesign, Adobe Photoshop -
Areas
Design, Packaging, Product Design

Marion Bretagne
A course by Marion Bretagne
Marion Bretagne is a freelance multidisciplinary creative, illustrator, and artist from France who is based in Madrid, Spain. She’s the founder of Sonriso Studio, a risograph printing studio and small art press.
Marion also works on branding and packaging projects for Vantguard, a group that has created and owns currently ten spirits and beverage brands, among them Gin Mare, Gin Mare Capri, Seventeen, and Gin Raw.
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