Creative Packaging Design
Choosing Materials
A course by Marion Bretagne , Artist
About the video: Choosing Materials
Overview
“In this lesson, we will look at the materials and paper that I have chosen for my packaging and will consider different options and how they greatly impact the design of the packaging. I will briefly give some tips about printing techniques and how to find a printer you can trust. ”
In this video lesson Marion Bretagne addresses the topic: Choosing Materials, which is part of the Domestika online course: Creative Packaging Design. Learn how to design a creative packaging from brief to product and develop a unique consumer experience.
Partial transcription of the video
“Choosing materials & choosing a printing technique Now that we have a good idea of what the vibe of the packaging will be like, what the look and feel is going to be, and also that we have our prototype, what we can do is choose the paper and the material we'll use. If you don't yet have a strong idea of what paper you want to use, you can always choose later, it's not a problem to do that later, but it does help to know how you'll print it and talk with the printer. The most important thing is what paper you'll use. I decided to take a paper that's really simple, white with a bit of te...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creative Packaging Design
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Category
Design -
Software
Adobe Illustrator, Adobe InDesign, Adobe Photoshop -
Areas
Design, Packaging, Product Design

Marion Bretagne
A course by Marion Bretagne
Marion Bretagne is a freelance multidisciplinary creative, illustrator, and artist from France who is based in Madrid, Spain. She’s the founder of Sonriso Studio, a risograph printing studio and small art press.
Marion also works on branding and packaging projects for Vantguard, a group that has created and owns currently ten spirits and beverage brands, among them Gin Mare, Gin Mare Capri, Seventeen, and Gin Raw.
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