Social Media Strategy for Events
Content
A course by Nathalie Koutia , Designer and Social Media Manager
About the video: Content
Overview
“It’s time to create some content! This lesson is all about preparation and the initial stages of asset creation. ”
In this video lesson Nathalie Koutia addresses the topic: Content , which is part of the Domestika online course: Social Media Strategy for Events. Learn how to create a communication and social media plan for an event with a unique voice.
Partial transcription of the video
“Content In this lesson we'll learn how to create Content. Let's start with Mailchimp. It's important to create a newsletter, because even though people follow the news on social media, it's also important to receive the emails. The newsletter structure is more organized and straight to the point, which will allow people to click on the links better. Let's create the newsletter together on Mailchimp. Make sure to name your campaign here so you can keep track of all the previous campaigns you've done. You have to set your list of audience. All your contacts will appear here. You have to defin...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Social Media Strategy for Events
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Digital Marketing, Facebook Marketing, Instagram Marketing, Mobile Marketing, Social Media
Nathalie Koutia
A course by Nathalie Koutia
Nathalie Koutia is a freelance designer and social media enthusiast currently based in Barcelona, Spain. She is the Communications Director and Social Media Manager for OFFF Festival, an international event focused on creativity.
As the festival's spokesperson, she directs the event’s visual communication and is one of the leading voices of the festival in Barcelona and its OFFF on Tour editions. She also works as the project manager and curator of the festival's self-published books.
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- 1,775 students
- 13 lessons (1h 26m)
- 13 additional resources (4 files)
- Online and at your own pace
- Available on the app
- Audio: English
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- Level: Beginner
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