Social Media Strategy for Events
The Brief and Auto Brief
A course by Nathalie Koutia , Designer and Social Media Manager
About the video: The Brief and Auto Brief
Overview
“In the first lesson of this unit, I will teach you about my event’s brief, how to set tasks and goals in a social media calendar, and how to decide which social media platform is best for you. ”
In this video lesson Nathalie Koutia addresses the topic: The Brief and Auto Brief, which is part of the Domestika online course: Social Media Strategy for Events. Learn how to create a communication and social media plan for an event with a unique voice.
Partial transcription of the video
“The brief and Autobrief I will introduce you now to my world, so you can take some insights on how to use your social platforms in the right way. Although I don't believe in right or wrong in social media, it's always good to follow some advice. In this lesson, I'll show you the brief of my final project. Even if you don't have an event yet, you have to have a brief so you follow your process and eventually know what you're doing. For my final project I will promote OFFF Festival. What is OFFF? OFFF is a community that invites everyone to come and learn and even meet people. It's a creativi...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Social Media Strategy for Events
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Digital Marketing, Facebook Marketing, Instagram Marketing, Mobile Marketing, Social Media
Nathalie Koutia
A course by Nathalie Koutia
Nathalie Koutia is a freelance designer and social media enthusiast currently based in Barcelona, Spain. She is the Communications Director and Social Media Manager for OFFF Festival, an international event focused on creativity.
As the festival's spokesperson, she directs the event’s visual communication and is one of the leading voices of the festival in Barcelona and its OFFF on Tour editions. She also works as the project manager and curator of the festival's self-published books.
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- 13 lessons (1h 26m)
- 13 additional resources (4 files)
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- Audio: English
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- Level: Beginner
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