Introduction to Logo Design: From Brief to Final Presentation
Mood board and surveys
A course by Guilherme Vissotto , Graphic Designer
About the video: Mood board and surveys
Overview
“Here I will show the entire process of how I organize visual and conceptual research for the creation of a project. ”
In this video lesson Guilherme Vissotto addresses the topic: Mood board and surveys, which is part of the Domestika online course: Introduction to Logo Design: From Brief to Final Presentation. Express the identity of a brand by learning to create personalized logos from start to finish.
Partial transcription of the video
“Now. based on the mind map and the key points from the briefing. we'll search for references and images to enrich our visual library for the project creation. At this point. everything is fair game. Photos. texts. images. art. and possibly some music that sparks your creativity. When setting up the folders. i make a primary one in Google Drive named Mood Board. which contains three subfolders to organize everything. Logos. inspirations. and environments play a crucial role in my creative process. In the logos folder. i store projects that share similarities with the concepts I aim to explor...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Logo Design: From Brief to Final Presentation
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Design, Digital Design, Logo Design, Stationery Design

Guilherme Vissotto
A course by Guilherme Vissotto
Guilherme Vissotto is a graphic designer with more than seven years' experience in the sector. He worked for big advertising and graphics agencies before becoming a freelance professional specialized in visual identities.
His work has been seen in over 14 countries through a diverse range of companies, from cafés and clothing brands to investment banks and even pet shops.
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