Introduction to Logo Design: From Brief to Final Presentation

Overview

“A color can convey many more messages than we realize. In this class, I will show some examples of using color in brand communication.”

In this video lesson Guilherme Vissotto addresses the topic: Use of color, which is part of the Domestika online course: Introduction to Logo Design: From Brief to Final Presentation. Express the identity of a brand by learning to create personalized logos from start to finish.

Partial transcription of the video

“use of color How to use color to convey a message, a sensation or a concept? In this class, I will show some application examples, function and specific use of color profiles. Like the logo, Colors are also great identifying factors. and concept in a company's visual identity. An accurate color palette can easily bring feelings of calm, comfort, joy, energy, technology and other characteristics your client's brief and visual attributes need. But let's start at the beginning: understanding about the difference between CMYK, RGB and Pantone. CMYK is the color space used only for printed mater...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Introduction to Logo Design: From Brief to Final Presentation

• Level: Beginner
• 98% positive reviews (508)
• 11107 students
• 4 units
• 13 lessons (56m)
• 11 downloads

• Category

  Design

• Software

  Adobe Illustrator

• Areas

  Branding & Identity, Design, Digital Design, Logo Design, Stationery Design