Best seller

Introduction to Logo Design: From Brief to Final Presentation

Use of color

A course by Guilherme Vissotto , Graphic Designer

Best seller

98% positive reviews (513)

11,197 students

Audio: Portuguese, English, French, Italian

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About the video: Use of color

Overview

“A color can convey many more messages than we realize. In this class, I will show some examples of using color in brand communication.”

In this video lesson Guilherme Vissotto addresses the topic: Use of color, which is part of the Domestika online course: Introduction to Logo Design: From Brief to Final Presentation. Express the identity of a brand by learning to create personalized logos from start to finish.

Partial transcription of the video

“How can color be utilized to express a message. evoke a feeling. or represent a concept? In this class. i'll show some examples of the application. function. and specific use of color Colors. much like logos. play a crucial role in defining and conveying a company's visual identity and concept for effective recognition. A perfect color palette can evoke a range of feelings such as calmness. comfort. joy. and energy. It also reflects elements like technology and any other qualities specified in your client’s brief or by their desired visual attributes. But let's begin anew. understanding the...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Introduction to Logo Design: From Brief to Final Presentation

Level: Beginner
98% positive reviews (513)
11197 students
4 units
13 lessons (56m)
11 downloads

Category
Design
Software
Adobe Illustrator
Areas
Branding & Identity, Design, Digital Design, Logo Design, Stationery Design

Guilherme Vissotto

A course by Guilherme Vissotto

Teacher Plus

Graphic Designer

Guilherme Vissotto is a graphic designer with more than seven years' experience in the sector. He worked for big advertising and graphics agencies before becoming a freelance professional specialized in visual identities.

His work has been seen in over 14 countries through a diverse range of companies, from cafés and clothing brands to investment banks and even pet shops.